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Why Talent Mapping is a Critical First Step in Successful Sourcing

Updated: Apr 24

In today's highly competitive job market, attracting and hiring top talent is more important than ever. Companies need to find ways to get ahead of their competition and make sure they are getting the best candidates for their organization. One way to do this is by conducting talent mapping before starting the sourcing process.

Why is Talent Mapping Important Before Sourcing Candidates?

Better Understanding of the Market:

By conducting talent mapping, companies can get a better understanding of the current job market, what skills are in demand, and what type of candidates they should be looking for. This can help companies to make more informed decisions about their sourcing strategy.

Improved Candidate Experience:

Talent mapping helps companies to create a more personal and customized approach to sourcing candidates. Companies can build relationships with potential candidates and understand their career goals, which can help to improve the candidate experience.

Increased Efficiency:

By conducting talent mapping, companies can save time and resources in the sourcing process. They can focus on the best candidates for the role and avoid wasting time on candidates who may not be a good fit.

Better Hires:

Talent mapping helps companies to find the best candidates for the role by understanding the talent pool and building relationships with potential candidates. This can result in better hires and a more diverse and inclusive workplace.

Step-by-Step Guide to Talent Mapping

Define the Role: 

Start by defining the role you are looking to fill and the skills and experience you are looking for in a candidate.

Identify Potential Candidates: 

Conduct research to identify potential candidates for the role, including current employees, competitors, and industry experts.

Research and Track Candidates:

Research the potential candidates to understand their skills, experience, and career goals. Keep track of the information you gather in a centralized database.

Build Relationships: 

Reach out to potential candidates and start building relationships with them. This can help to understand their career aspirations and create a more personal approach to sourcing.

Evaluate Candidates:

Evaluate the potential candidates to see if they are a good fit for the role and if they align with your company values and culture.


Talent mapping is a critical first step in the sourcing process. By conducting talent mapping, companies can get a better understanding of the job market, improve the candidate experience, increase efficiency, and find better hires. So, before starting the sourcing process, make sure to conduct talent mapping to get the best results.

At Flexxy, we understand the importance of having a successful sourcing strategy. That's why we offer talent mapping services to help companies find the best candidates for their organization. Contact us today to learn more about how we can help you improve your sourcing process.

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